Gianfranco Zola insists he is strong as well as nice | Donald McRae

The next eight days will tell us much about the merits of West Ham’s likeable manager

Last Saturday night, having absorbed the pain of West Ham sinking deeper into the mire after they had lost that afternoon to his once beloved Chelsea, Gianfranco Zola loosened his tie and stretched out his legs. He relaxed and, in his engaging way, reflected on “the passion and suffering of managing a football club”. Zola said those heavy words lightly, his famous jaw-cracking smile proving he had lost none of his warmth or understanding of real life.

Fifteen minutes earlier the West Ham manager had been announced as this year’s Man of Peace – an award decided by former recipients of the Nobel Peace Prize and given to an individual who has made “an outstanding contribution to international social justice and peace”. Former winners, in a blurring of showbiz entertainment and liberal sentiment, include Bob Geldof, George Clooney and Bono.

Zola is more self-effacing so it was not surprising that, rather than bask in the adulation, he should turn to this interview instead. It allowed him to talk at length about football and the addictive agonies of managing West Ham. But first, away from the gaze of all those who came to honour him, Zola shook his head. “You know,” he said, “my father is not alive but he would have been very proud tonight. And my mum, who still lives in Sardinia, is obviously delighted.”

Zola seemed touchingly confused by his elevation to the great and the good. He had transformed many British suspicions of the ‘foreign footballer’ when he played for Chelsea, and become a cherished figure, while he now works quietly and occasionally for Unicef. But, for the most part, the 43-year-old is immersed in the solemn trials of management. “I got this call telling me I had won and I thought it was a joke. I’m just a simple footballer and people who have received the prize before have done really great things.”

None of them, however, has had to cope with the maddening vagaries of life at Upton Park or a new chairman like David Sullivan who, soon after taking over the club, questioned whether Zola was “too nice” and “too soft” to succeed as a manager. And no other Man of Peace has been embroiled in a relegation dog-fight which, after West Ham visit Arsenal today, sees decisive home fixtures, next Tuesday and Saturday, against Wolves and Stoke.

These eight days will tell us much about Zola’s merits as a manager and go a significant way to determining whether West Ham are relegated. Portsmouth look doomed but Hull and Burnley, currently in the drop zone, are only three points behind West Ham. “This has been a troubled season and we are still looking for a way to get out. But in this country they say what doesn’t kill you makes you stronger.”

Zola paused and patted his heart. “I’m still breathing, so I still have hope. But it has been difficult. I came to West Ham with a specific project – to develop a strong team and a top club. But 10 days after I arrived [in September 2008] the club experienced a very big financial problem. Our chairman [Björgólfur Guðmundsson] went bankrupt.”

The Italian still enjoyed a productive first season. “It was brilliant. We nearly qualified for Europe. This season we thought the financial situation would be better but other problems came up like a Matryoshka – the Russian doll where you open up one to find another and another. We are still opening and finding more problems. Some people said most managers don’t go through the same things in 10 years.”

Zola shrugged. Even his Man of Peace prize could bolster Sullivan’s accusation that Zola might be closer to Ossie Ardiles, a decent human being but a failed manager, than a footballing man of war like the scheming José Mourinho. “The chairman is the chairman. He is entitled to his opinion. People think because I’m a nice person I’m a weak person. But I don’t think being nice means you don’t know how to take tough decisions. I have coped with that before and I’ll cope with it again. The chairman and I spoke and clarified things. Now there is no problem.”

Yet Sullivan also angered Zola when, just before West Ham played Birmingham last month, he suggested the players and staff would have to accept a 25% wage cut next season. Zola nodded wryly. “He said he did that because he wanted to motivate the players. It’s OK. We won and we spoke after the game. We came out having made clear our position to each other. And since then the situation has become better.”

Zola is compassionate and sensitive – not always the best attributes for a manager. “It is a job where you have to make decisions that affect other people. That’s the part I found most difficult – when you pick a team and you have to leave out a young player or someone who has suffered all week. He would be willing to die for you but you have to pick the players you believe will win that game. So you leave him out. That’s not easy – trust me. But it’s becoming easier because you have a duty.”

West Ham were still overwhelmed at Stamford Bridge last week. Zola received a rapturous welcome but his popularity could not mask his team’s deficiencies as they lost 4-1. “At 1-1 we were doing OK. Then Chelsea took advantage of every mistake. When I go to bed tonight the award will sweeten the pain but I will lie there thinking why things didn’t work. As a footballer I was focused 90 minutes of a match – and then I went home and switched off. But in this job the hour-and-a-half of the match is the relaxing bit.”

As for other great former footballers, management provides a test in how to convey seemingly simple tasks to lesser players. “When you are a talented footballer you rely on your abilities to win games. You use your skills without thinking. But in management that doesn’t work.”

Zola cited his friend Diego Maradona, whom he played with at Napoli, to pinpoint an extreme case of a footballing genius struggling in management. “With Diego at Argentina it’s similar to my situation. Up and down. Inside of him there is so much football knowledge. If he is able to get it out and pass it on to his players it will be fantastic. He has to find a way to do that because, for him, it came so easily on the pitch.” Despite Argentina’s chaotic World Cup qualification campaign, Zola said: “With Diego you never know and, looking at their quality, I put them alongside Brazil and England to win it.”

That name-checking of England seemed another example of Zola’s cursed “niceness”. Why else would he look to England, ahead of Spain, as Brazil’s likeliest challengers? “I’m not just saying that. England have a real chance because they are a strong team with a very good manager. I always had the impression England never came to competitions with freedom of mind. They are so afraid of mistakes. In football you need freedom to try things. But [Fabio] Capello will help. He will give them a lot of belief and motivation.”

Before Zola went to West Ham there were persistent rumours that Capello would offer him a coaching role with England. “There was a lot of talk but I never spoke to Fabio. It would have been a big honour because Capello is one of the best. In that period I was having a good time working with [Pierluigi] Casiraghi and Italy U-21s. “

Even Capello’s famed decisiveness has been undermined by England’s ongoing soap-opera. “The English love this sort of thing,” Zola said. “They like the gossip. In Italy we don’t like it. But here it’s constant and in my opinion it doesn’t help England.” Had Zola spoken to John Terry, his disgraced former Chelsea team-mate? “We had a good chat [last Saturday]. He’s OK. He’s a strong boy.”

Zola and Terry could hardly be more different, a fact which the Italian acknowledged even while arguing that his more rounded and altruistic perspective was not unusual in football.

Today’s opponent, Arsène Wenger, is a more suitable contemporary. “We do talk,” Zola said of Wenger. “The last time he came to West Ham to watch a reserve game we spoke a lot. He’s a manager I really like. I like his style of football and his management.”

Despite his urbanity, Wenger has an edge which allows him to compete avidly at the highest level. “They have a real chance of winning the title,” Zola acknowledged. “And, against Porto, they were great. It’s a long time since I saw a team playing such good football.”

His Saturday night was almost over but the Man of Peace was not quite done. To bolster the iron in his soul, Zola recalled the last time he had taken West Ham to the Emirates. Wenger then hailed West Ham, in January 2009, as the best team in the Premier League after they continued a long unbeaten run with a 0-0 draw at Arsenal. “It was a very good spell,” Zola said. “Arsenal were passing the ball around, as they do, but we defended really well. We need to do the same [today].”

Zola looked up, his eyes flashing. And then he smiled more sweetly again. “It’s difficult to know what will happen. But I like what I’m doing at West Ham and the fans are great. I hope I can pay them back – and show them all that I’m nice but strong.”

West Ham UnitedPremier LeagueDonald McRaeguardian.co.uk

Ellis Short’s long shadow looms but Steve Bruce remains defiant | Dominic Fifield

The Sunderland manager is not alone among the top-flight strugglers in feeling relative security

Steve Bruce might have been forgiven the haunted look of the condemned man yet, as he considered Ellis Short’s presence at the Stadium of Light this evening, all he could offer was defiance. The Dallas‑based businessman is a rare visitor to Wearside but, with his investment treading water above the relegation zone, the time has come to witness their lack of progress first-hand. “There’s no trepidation that he is coming,” offered Bruce. “I’m glad he is. When you’re struggling, you need the support of the chairman and the owner. I have got that.”

Those managers currently in the scrap for survival must hope they are blessed with similar backing. Untimely weekend defeats for West Ham United and Hull City have left both Gianfranco Zola and Phil Brown embroiled in the congestion near the foot, with grumbling discontent welling at each club and the financial implications of demotion into the Championship horribly real. Sunderland, without a league victory since last November, have seen their most promising start to a campaign in a generation unravel wretchedly. In the desperate circumstances, a visit from a largely absentee owner might have sinister implications.

Logic suggests there is little point in changing managers at this time of year. The transfer deadline has passed, denying a new man the chance to refresh his squad for the run-in. Back when the cut-off for signings came in March, this period was littered with managerial casualties. These days, with six points covering the clubs from 13th to 19th in the Premier League and with hefty pay-offs to recompense the departed, upheaval may be too much of a risk. Outside the upper echelons, Hereford sacked John Trewick yesterday though theirs is a club meandering 11 points clear of trouble and with Graham Turner, their manager of 14 years up to April, already in situ. Back in the elite, Alan Shearer’s brief and ultimately unsuccessful tenure at Newcastle United that yielded five points from eight games serves as a warning; radical change, even instigated by a homecoming hero, does not always have the desired effect.

Bizarre selection policies or tactical decisions could still prompt the axe, of course, though there is a sense that each manager is largely extracting the most he can from his respective options. West Ham’s strongest available side was deflated by Bolton Wanderers at Upton Park, where pressure on Zola will persist given that he was not the new owners’ appointment. Hull included only five of the side who had beaten Manchester City last month when wilting at Everton, but Brown could point to injuries as a contributing factor in a 5-1 drubbing. His admission that “the gameplan was left in the dressing room at half-time, for whatever reason” was more damning but the last time the Hull manager departed Merseyside he had been granted the dreaded vote of confidence by his new executive chairman. This time, with only two games against sides currently in the top eight to come, there appears little prospect of a change at the top.

For Sunderland, the reality is more troubling. Bolton arrive on Wearside tonight having leapfrogged their hosts in pursuit of mid-table and, while Wanderers are upwardly mobile, the locals are slipping steadily towards the foot. The only victory gained out of the last 16 in all competitions was against Barrow, currently 21st in the Conference. Their descent is as baffling as it is alarming. “We had our best start in 35 years, and now we haven’t won a game for three months,” said Bruce. “We are all upset at what has happened. I have never been on a run when I’ve not got a result over the winter. It is staggering. I wouldn’t have thought it possible back in the autumn after the start we’d had.

“But you look to the chairman [Niall Quinn], the influence he has had, and the owner who has been very, very supportive in a very short period of time. We are very fortunate to have him. He lets you go on as a manager and do your job. I will never be complacent. I knew it was a difficult challenge when I took it on. They finished fifth bottom twice but we will eventually get there, I’m sure of that. It will take time but, eventually, I will reward [the owner] and give him the team he wants.”

He must weather this storm before he can begin to think long-term. Short converted £48m of loans into shares recently and has provided the funds to secure the likes of Michael Turner, Lorik Cana, Lee Cattermole, Darren Bent and, during the January transfer window, Matt Kilgallon and the loanees Alan Hutton and Benjani. He would expect more for his considerable investment than prolonged toil through to May. “I do have personal contact with Ellis Short,” added Bruce. “He’s at the Bolton game and I will see him on Wednesday, whatever the result.” Bolton’s visit is the second of four consecutive home league games that could ultimately prove key. This may no longer be sacking season but, even so, the Sunderland manager will privately be praying for a performance this evening to strengthen his position.

Premier LeagueSunderlandWest Ham UnitedHull CityDominic Fifieldguardian.co.uk